What it is
The Arbitrage Desk covers one corner of advertising in depth: buying visitors and earning from search ads. It explains the feeds, the players, the money, the policies and the fraud, with a margin calculator and a catalogue of fraud types.
In its own words
The plain-English guide to search arbitrage: how it works, search feeds (AFS, RSOC, AFD, Bing, Yahoo), the players, the money, the policies and the fraud.…
Newest on The Arbitrage Desk
- Court Rules Google’s AI Overviews Legal Despite Publisher Objections
- Inuvo Inc. Insider Transaction Disclosed in SEC Form 4 Filing
- Inuvo CEO Acquires 41,666 Shares, With Portion Withheld for Taxes or Exercise
- Google Requires Manual Fact-Checking of All AI-Generated Content by Publishers
- Google Ads Eases Business Name Policy for Select Advertisers
- Google Ads Adds A/B Testing for Performance Max Asset Groups
Advertising on The Arbitrage Desk
The Arbitrage Desk follows the network’s standard set of placements. See where each one sits on the page.
| Placement | Type | Sizes on desktop | Sizes on phones |
|---|---|---|---|
| Top leaderboard | display | 970×90, 728×90 | 320×100, 320×50 |
| In-article | display | 300×250, 336×280 | 300×250 |
| Side rail | display | 300×600, 300×250 | 300×250 |
| Home spotlight | display | 300×250 | Same as desktop |
| In-feed native | native | Fits the page | Fits the page |
| Footer banner | display | 970×90, 728×90 | 320×100, 320×50 |